Students are consumers, influencers and future decision makers. Communicating with school/college
students has always been an important and integral component of activation. Communication with
students serves a twofold objective: catching the future decision makers when they are green, and
influencing the decision makers. Students and Teachers act as reference groups and influence the
buying decisions. On an average 200 audience can be communicated in one rural school/college
briefing session.
students has always been an important and integral component of activation. Communication with
students serves a twofold objective: catching the future decision makers when they are green, and
influencing the decision makers. Students and Teachers act as reference groups and influence the
buying decisions. On an average 200 audience can be communicated in one rural school/college
briefing session.

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